Cidade Jardim
Content-driven, purposeful UX and Design for Brazil’s prime luxury shopping destination.
Cidade Jardim
Content-driven, purposeful UX and Design for Brazil’s prime luxury shopping destination.
The client
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Product listing page
Homepage
Hierarchy for key actions
The user is guided by a clearly delineated interface, segregating content from key interactions.
Featured content
Buying Cluster
Product listing
Pared-back UI
Product listing
Modular design
Design elements or components are designed to be configurable on a page level, creating variation in expression with a cohesive visuality.
Navigation: designers
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Designer products navigation
Modular brand page
Typography
The combination of sans and a serif typeface enable depth and accentuation throughout the journey.
Stories
Savoy
Futura